TURNING ABAYAS INTO ABOURAYAS

Abouraya was founded out of pure love for the world of abayas, but with a different goal. The idea was simple: why should an abaya just be something you throw over an outfit? Why can’t it be the outfit?

That’s where the Abouraya comes in. It’s not just an abaya. It’s the look. Designed and developed by the founders of Abouraya, every garment stands on its own and is meant to be seen and loved. An abouraya is not a garment that hides what’s underneath. It is the statement.

The ultimate goal? To take the Abouraya everywhere. Not just to the places where an abaya is usuallly expected, but also to dinner, during a citystroll, to a cinema, to a meeting, to school, to actually: wherever life happens. Because fashion isn’t about limits right? 

No rules. No labels. Just Abourayas.